Facebook and other social networking sites aren’t free. They don’t charge you money to connect with friends, upload photos, and “like” your favorite bands and businesses, but you still pay. You pay with your personal data, which these service use to target ads.
For Citizenme, the price you pay is much higher, and it’s trying to shift internet economics back in your direction. The long-term plan is to provide a way for you to sell your own online data directly to advertisers and others of your choosing. But it isn’t there just yet. In the meantime, it’s focused on helping you collect and analyze your social media data through a mobile app that connects to multiple social networks—giving you more insight into how things work today. “The very first step is raising awareness, helping people understand what’s being done with their data,” says Citizenme founder StJohn Deakins.
Originally Published in Wired
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