Wednesday, June 18, 2014

U.S. FDA proposes social media guidelines for drug industry

The U.S. Food and Drug Administration on Tuesday issued proposed guidelines for the pharmaceutical and medical device industries for posting information on social media networks and correcting misinformation posted by others.

The long-awaited guidance would effectively limit the amount of product advertising a company can do on sites where character space is limited, such as Twitter.

The proposal would require companies to post both the benefits and the main risks associated with a product, potentially with a hyperlink taking the reader directly to a more detailed list of risks.


Originally published on Reuters

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